Instagram Stories for Brands

Everything you need to know to successfully use Instagram Stories for your brand

LEARN all the Tips & Tricks to creating Instagram Stories that help your business grow.

In this online short course, Michele will share exactly how to create stories that keep viewers excited, how to create a story STRATEGY for your brand that will save TIME and energy.

Learn about HASHTAGS in stories, which HIGHLIGHTS to add and which STICKERS you should be using EVERY TIME.

What others have said:

"Loved the format - this course is easy to digest and navigate, as well as dip in and out of AND go back to later for the meatier sections for planning and strategy. I've never taken an online course and wasn't sure if it would be as good as a live workshop. This course is great, the flow and content makes it feel as if Michele is in the room teaching you. The course offers really useful and practical tips, tricks and hacks to apply immediately with plenty of examples. There's lots of ideas and motivational starters to planning and expanding your own content too. The course shows you how to start from scratch if you are new to stories, but also gives some gems, hidden tricks, reminders and refreshers for marketers like me too. 100% recommend if you want to up your IG Stories game."

"Great course. Michele is really engaging and explains everything very clearly. This is the perfect course for someone looking to understand how to maximise Instagram Stories for business success by engaging their audience."

"Michele's Instagram course is really informative and practical. The information is very simple to follow and provides a great foundation for growing your instagram followers. Thank you Michele, I have certainly learnt a lot about Instagram and will be implementing many of your suggestions."

"Michele is an expert in marketing on Instagram. How lucky I am to have found her. Taking her Instagram story course gave me more tools and insight on how to grow my brand on the platform. From app suggestions to story development and planning, I feel excited to grow my audience now using insta-stories."


In 2019 Instagram story views will take over Instagram News feed views.

If you’re just focused on the squares, now is the time to up-skill and embrace the power of storytelling on Social Media.

Not only are Instagram Stories a creative way to communicate with your audience, they’re also great to:

  • grow your engagement,
  • build brand awareness,
  • drive traffic to your website,
  • and make sales

Ready to get started with Instagram Stories?

In our and our clients' businesses, we have seen a huge increase in views and engagement on Stories, so it’s a great time to create stories confidently for your brand.

During this online video course, you will learn to transform your storytelling through Instagram and Facebook Stories.

We’ll cover:

  • Using Instagram Stories for Brands - the basics
  • How to create a strategy for Instagram stories for your business
  • The best tools and apps to use to create impressive stories
  • How to structure your stories so they retain viewers’ attention
  • Planning + Scheduling Your Instagram Stories for Business
  • Track and Measure your Instagram Stories Performance

You will also learn how to use all the functionality of Stories, including

  • Location and Hashtag Stickers
  • Adding Links
  • Tagging Other Accounts
  • Share Polls
  • Ask Questions in Your Instagram Stories
  • Use the Countdown Sticker
  • Share Instagram Live Videos
  • Share GIFs
  • Share Instagram Posts on Instagram Stories
  • Using Instagram Stories Highlights to Showcase Your Business

Instructor Michele Ferron will offer ample examples, best practices and actionable steps to begin leveraging Instagram Stories for your business.

Sign up today and watch any time that suits.

Who's it for? Anyone who is starting out or has been using Instagram to grow their brand. We have had marketers, social media managers, entrepreneurs, sports personalities, marketing agencies, photographers and many more join the class.

This online course was tested as a live workshop on hundreds of students, here are some of the reviews:

"After working with Michele on numerous occasions it’s clear to see how much knowledge and understand she has on such subjects like social media marketing. I recently went to one of her workshops and was surprised how much I learnt in such a short space of time. I highly recommend her workshops and I can’t wait to attend another." Karen Watson - Surfgirl

"I went to one of Michele’s workshops recently, and she was so knowledgeable and helpful. Learnt a huge amount in a short time. Thank you x" - Della

"So glad I attended Michele’s instagram workshop. I feel like I’ve learnt a lot and I’ve seen instant results from putting just a little bit into practice! Thank you Michele!" - Jess Cook

"Went to one of Michele’s workshops recently and was very impressed with how much I learnt. The business has seen some great marketing results since I’ve applied my new found knowledge and I’m looking forward to another workshop soon." - Peter Abell


"Michele is incredibly knowledgeable and delivered an engaging course stacked with practical tips and info. Thanks!" - Hayley Lawrence



Your Instructor


Michele Ferron
Michele Ferron

Michele is the head coach at Digital Days (previously The School of Social) and holds a degree in Commercial Economics and in Sports & Entertainment Marketing.

She has worked as a business and marketing consultant for many years and has worked with a plethora of brands, including Heineken, the BBC and SurfGirl, as well as many small and medium-sized businesses around the world.

She’s a self-confessed online nerd and loves all things digital.

She understands the challenges of the marketing manager of today and set out to create practical courses to help fill skill gaps and keep marketers, business owners and entrepreneurs up to speed.




Frequently Asked Questions


When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.

Get started now!